Stocks to Watch: Nielsen N.V. (NLSN) Rises 3.14%

Among the biggest risers on the S&P 500 on Friday October 04 was Nielsen N.V. ($NLSN), popping some 3.14% to a price of $21.35 a share with some 3.34 million shares trading hands.

Starting the day trading at $20.74, Nielsen N.V. reached an intraday high of $21.38 and hit intraday lows of $20.74. Shares gained $0.65 apiece by day’s end. Over the last 90 days, the stock’s average daily volume has been n/a of its 355.67 million share total float. Today’s action puts the stock’s 50-day SMA at $n/a and 200-day SMA at $n/a with a 52-week range of $19.86 to $28.50.

Nielsen Holdings PLC offers marketing and client analytics services to retailers and media companies. The company specialises in two segments: Buy and Watch. The Buy segment provides retail transactional measurement data and consumer behaviour analytics information to the consumer packaged goods industry. The Watch segment collects and analyses media usage behaviour data for various forms of media, including television, radio, online, and mobile. The generated analytics are used within the media industry to determine advertising inventory values. Maximum revenue comes from the United States of America region.

Nielsen N.V. has its corporate headquarters located in New York, NY and employs 46,000 people. Its market cap has now risen to $7.59 billion after today’s trading, its P/E ratio is now n/a, its P/S n/a, P/B 2.72, and P/FCF n/a.

The Dow Jones Industrial Average (DJIA) is the most visible stock index in the United States, but that doesn’t make it the best. In fact, the industry standard for market watchers and institutional investors in gauging portfolio performance is the S&P 500.

The DJIA relies on just 30 stocks as a sample of large- and mega-cap firms, dwarfed by the 500 contained in the S&P 500, and it also weights its returns using an outdated and flawed price-weighting method. The S&P 500’s weighting is based on market cap, making it a much better representation of actual market performance for large- and mega-cap stocks.

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